Monday, April 20, 2009

The three parts of a business announcement - medical billing news!

When you have the opportunity to make an announcement or to give a quick commercial about what you do, you should always leave room for a question from the person that you are speaking with.
For example...
"My name is Bill and I assist private practitioners increase their cash flow and streamline their internal processes, improving their efficiency, overall."
This leaves room for the person to ask for more details...
"How do you accomplish this, Bill?"
"I am a professional medical billing business owner and we help reduce the health insurance rejection rate, which traditionally is quite high - over 40% - to less than ______ . We also file claims electronically which speeds up payment turn around time."
From there the conversation could go many ways, but YOUR point is to get an introduction to a doc or practice owner. Feel confident, dress professionally, attend networking events to get your name out there. And, stay local, especially at first. GOOD LUCK

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